Tag: #CustomerExperience
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The Phygital Revolution: How to Build a Winning Strategy
How can your brand go phygital? Step 1: Start with the Customer Journey Phygital isn’t about shiny tech—it’s about solving customer pain points. Step 2: Pick the Right Tools Not every brand needs AR headsets or cashier-less stores. Sometimes simple works best: Step 3: Blend Tech with Human Touch The magic lies in balance. Too…
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The Phygital Revolution: How Global Brands Are Leading the Way
In Part 1 we saw why the world is going phygital, Part 2 explores the who—the global brands already mastering this art. From fashion to fitness, companies are proving that when technology and human touch blend, the customer experience becomes unforgettable. Nike: Turning Shopping Into an AR Adventure Nike isn’t just selling sneakers—they’re selling an…
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