Tag: #ModernCMO
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Marketing-Led Growth, Part 2: The New Power Tools of the Modern CMO
In Part 1, we explored how modern CMOs are evolving from brand guardians to strategic growth drivers. Now in Part 2, we shift focus to the power tools fueling this shift — the AI, data platforms, automation, and GTM systems that are reshaping the marketing function from creative to commanding. This isn’t just about using…
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